Vente-privee.com business model (slides from DLD)
Posted 1 year ago by Jakub, Viewed 1031 times
The vente-privee.com concept is the organisation of designer brand sales events over a limited period of time (typically 2-3 days), available to invite-only members.
Registration with www.vente-privee.com is free of charge and does not entail an obligation to buy. To register you must be referred by an existing member. 48 hours before a sale takes place, an invitation email is sent to all vente-privee.com members. Sales usually start at 6 am GMT on weekdays, and 8 am GMT on weekends, and last for 2 to 3 days. When a sale has ended vente-privee.com places an order with the brand partner. When delivered, this is packed, labelled and delivered to members who participated in the sale. Members are also able to cancel their orders or return items, depending on local laws.
Key figures
5.7 million members in Europe
2.7 million customers in 2007
239 million visits in 2007
1 million visitors per day
753 sales in 2007 (1530 forecasted for 2008)
18 million products sold in 2007
350 million Euros revenue in 2007 (600 million Euros forecast for 2008)
750 employees (250 new employees planned for 2008)
Few slides from dld conference:
Thanks for sharing this, Ventee Privee is THE example of European online innovation - their model was copied and exported several times across the globe, incl. the US.
Andrej, 1 year ago, Reply
Absolutely stunning - the session was really, really great and Mark Ecko was especially impressive with telling his story , showcasing his companies ,organization and world in a 2 Minute Video . In less than a decade, he has built an incredible , diversified empire compiled of 10 + Fashion Brands , Publishing-, Media- and Event- Charity and even Game-Development companies. I had the chance to chat to him for about 10 Min, really cool and rooted guy. www.marceckoenterprises.com
Miki, 1 year ago, Reply